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Lisbon #1 Ping Pong Social Club

Ping Paradise aims to redefine social and corporate entertainment in Lisbon by blending the thrill of Ping Pong with a vibrant musical atmosphere and delicious bits & drinks.

Our unique concept promises a high-energy venue with broad appeal and efficient operations, filling the void for "eatertainment" in Lisbon.

In Brief

Location

Strategically situated near Liberdade Avenue, Ping Paradise benefits from high foot traffic and convenient access and parking.

Our 480sqm two-story venue offers ample room for ping pong, socializing, dining and events.

Target Audience

Ping Paradise caters to a diverse clientele, including young professionals, students, families, Ping Pong enthusiasts, music aficionados and the expat community.

Ping Paradise accommodates the needs of enterprise groups, event planners, sports enthusiasts and fun seekers all at once.

Unique Selling Point

Ping Paradise's distinctive blend of Ping Pong, a trendy 80's atmosphere, and hi-fi music creates a unique experience.

Our specialty fried chicken and champagne pairings with efficient F&B operations further enhance the unique experience.

Market Analysis

1

Thriving Industry

Lisbon's entertainment scene is experiencing a surge in demand for unique social experiences, creating a prime market for Ping Paradise.

2

Strategic Location

Located in the highest retail and office area in a city bustling with a vibrant nightlife, entertainment tourism, and a big startup scene.

3

Competitive Edge

Our distinctive fusion of ping pong, social atmosphere, and quality food and beverage offerings sets us apart and will favor corporate privatizations.

4

Ping Pong Hype

2nd most played sport in the world, with easy access for all and offering many health benefits, Ping Pong is experiencing a global surge in popularity, even reaching Hollywood blockbusters.

Inspiration - A Proven Concept Abroad

SPiN (US)

  • Pioneered the concept, launched in 2007
  • 9 locations throughout the U.S.

Bounce (UK)

  • Launched in 2012
  • 3 locations in London

Marketing Strategy

1

Digital Presence

We will leverage social media, targeted online ads, and a user-friendly website with seamless online booking to maximize privatizations and groups reservations.

2

Strategic Partnerships

Collaborations with local artists, businesses, influencers, event planners, startup communities, and HR services will broaden our reach and enhance brand visibility and loyalty.

3

Engaging Events

Appealing formats of launch events, team buildings, tournaments, monthly themed nights, and special group packages will be designed to drive incremental revenues.

Revenue Streams

1

F&B Sales

Our classic gastro-pub food and drinks menu, featuring specialty fried chicken and sophisticated cocktails will ensure a steady revenue from day 1.

2

Group Bookings & Corporate Privatizations

Private parties, corporate events, and tournaments will generate over time the #1 income stream.

3

Hourly Play

Ping pong enthusiasts can enjoy hourly table rentals at competitive rates, easily bookable online with a minimum spend formula, filling up the slow hours of operation.

1. F&B

Sharing is caring

  • Simple, delicious, easy-to-share, no-cutlery offering
  • Sophisticated cocktail menu
  • Homemade "Paradise" Beer
  • Efficient packages for groups of all sizes (example)
  • Self-ordering with QR codes on top of floor staff

2. Events

Of all sizes and formats

  • Team-building, Xmas company parties
  • Bachelor, birthday formats
  • Part and full privatizations offers
  • Monthly ticketed themed nights
  • Live music programming in the weekends
  • State-of-the-art AV system and 2 DJ booths/stages

3. Hourly Play

Ping Pong at heart, by PodPlay

PodPlay

PodPlay | A best-in-class booking system for managing a sports facility

Technology to empower sports venues to streamline reservations, manage events, and run spaces autonomously.

  • Easily bookable online, optimized to fill the slow hours - when there is no privatization
  • Dedicated mobile app
  • Automated point counting during the games, replays available
  • Monthly ticketed tournaments
  • Ping gurus available to improve your game/animate your group

The Space

R. do Telhal 8A, 1150-321 Lisboa, Portugal

Spacious 480 sqm venue, over two floors with inedependant access

High Ceilings & Large Sidewalk Access

Steps from Avenida Liberdade and Principe Real

Prime Central Business and Retail District

Licensed until 2am

Newly built isolation and extractions

Ground Floor

  • Fully equipped large kitchen, fully equipped bar
  • 3 public bathrooms
  • Technical area & large office space
  • 5 meters ceiling height
  • Room for 6 Ping tables
  • ATM on site (generating €500/month in rent)

Basement

  • Small fully equipped kitchen, fully equipped bar
  • 2 public bathrooms, storage space
  • Independent access from the street (for smaller privatizations, or speakeasy setup)
  • 4 meters ceiling height
  • Room for 2 Ping tables and 1 play area (pool table + shuffleboard + darts)

More pictures of the current space

drive.google.com

Photos - Google Drive

The Real Estate

The bulk of the investment buys the Trespassa, which grants a competitive lease contract and all the F&B equipment, infrastructure and licensing, saving months of renovations and legalization work/risk. Its value will increase over time.


€6/sqm

monthly rent in an area that averages at €25+/sqm

11 years

remaining in a secured lease, renewable for 5

~€100K

worth of equipment and infrastructure

turnkey

2 fully operational kitchen & bar, fully licensed until 2am

Financial Projections

€350K total investment needed to buy the trespassa, refurbish the space, and open doors within 30 days with a comfortable cashflow safe net. Below our conservative projections based on our personal experiences with over 25 F&B businesses in Lisbon.

Total Investment

€300K

Profitability

Day 1

Payback Period

~20 months

ROI Annualized

~30%


Revenue Breakdown

The majority of revenues will stem from private events during the week (part and full privatizations of the space), focusing on corporate entertainment (team buildings, product launches, seminar, etc) and private groups bookings (bachelors, birthdays, etc), where the margins are highest and the planning easiest.


Google Docs

Business Plan - Ping Paradise

Timeline

1

Summer 2025

Access to the space, beginning of design improvements and soft F&B operations.
Food tastings, pop-up events, content creation, community-building incentives.

2

Fall 2025

Grand Opening event gathering all the key target audience influencers.
Beginning of F&B operations and events planning.

3

Winter 2025

Beginning of full scale operations with privatizations and large bookings.
Marketing focus on booking privatizations and large corporate events in December.

4

Winter 2027

Project profitability, debt refinancing, opening in Paris in time for Xmas season, target location identified.

5

Winter 2028

Opening in Madrid in time for Xmas season

Founding Team

Amaury Meunier

French entrepreneur, music lover with 12+ years experience building entertainment and F&B concepts in NYC and Lisbon, notably Yamba

Felipe Dinis

Brazilian Deloitte auditor turned entrepreneur with 8+ years experience building F&B operations in Lisbon, notably Go A Lisboa .

Our Champion

Jean-Philippe Gatien

1993 World Table Tennis Champion.
Olympic silver medalist, singles, Barcelona 1992.
Olympic bronze medalist, double, Sydney 2000.
Executive Director of Sports of Paris Olympics 2024.

Our Sponsor

Cornilleau

A global leader for 50 years in the Ping Pong equipment, Cornilleau developed hybrid tables blending design, practical use and professional feel. Ping Paradise will feature these tables in the location as well as in punctual activations in relevant events.

Cornilleau Play Style

Table de Ping-Pong Origin Outdoor - Noire

Résistance aux chocs et intempéries.Durabilité : garantie 10 ans et réparabilité 20 ans minimum.Qualité de jeu : panneaux de jeu Cornilleau, expert en tennis de table depuis plus de 50 ans. Agrément loisir FFTT.Convertible en table de jardin en retirant le filet.Fabriquée en France, à Bonneuil-les-Eaux (Oise)Tiroir de rangement pour raquettes et balles incluses. Panneaux ping ou panneaux décor, choisissez votre style.

The Origin table stands out with its unique style, materials and finish. Made in France, it converts easily into a garden table. Its durability provides peace of mind for meals and games. Equipped with classic ping panels, the quality of play is identical to a professional outdoor table.

SPiN Master Franchise Scenario

The original concept from NYC - SPiN - and its CEO Pieter Vanermen are willing to join as preferred partners. They offer capital investment, their far-reaching experience, expertise and client contacts, a complete Stiga Ping equipment sponsoring, along with playbook and sales/marketing support; against a 5% royalty fee on EBITDA. Branding would be adjusted to SPiN Lisbon, Paris, Madrid, and fair exit conditions TBD among shareholders.

Thank You

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